Plenty of small shops, studios and taprooms have a resident dog who greets regulars at the door and naps behind the counter between visitors. That dog often becomes as recognisable as the logo, and customers ask after it by name. Giving the shop dog a collar with its own face on it is a small, friendly touch that fits right into that role.
Here is what to know before ordering one.
How is this different from an engraved tag?
An engraved metal tag carries a name and maybe a phone number, and it is the same disc shape as every other tag. Here there is neither a plate nor an engraved tag to speak of. Printing puts the dog’s face and name into the strap’s design instead, so the collar as a whole does the talking.
What are the specifications?
It is made of PU leather and measures 47 by 1.9 cm, length by width. There is one size, with a buckle offering several holes, and the right hole sets the fit. Not sure it will go round your dog? Measure the neck and pass the figure on before ordering.
How does the ordering work?
Little Red Cute makes each personalised dog collar from one uploaded photo. Choose a style, the dog is illustrated from that photo, and the full design with face and name appears on screen. Production and payment both wait on your approval, and the collar then goes into production in Singapore for that order alone.
For a business owner used to approving signage or packaging proofs, the process will feel familiar. You see exactly what is going to be produced and sign it off yourself.
Which photo should I use?
Look for a crisp picture with good light, where the dog’s face is fully in view and pointed roughly at the camera. A phone does the job. A shot by the shop window in daylight often works better than one under the counter lights.
How do I care for it behind the counter?
A damp cloth cleans it. Skip the washing machine entirely. A cloth near the till is handy for the days when the shop dog has been out in the rain.
Regulars already know the shop dog by sight. A collar carrying that same face just makes the introduction official.